The version that shipped.
Most of this already existed when we got to it: real users, a team mid‑flight, and a bunch of decisions nobody had written down. Each case study is being written the same way: around what was true before, the decisions that mattered, and how much of it was still there once it got built. Until they’re published, each row below is the short version.

One system, two very different customers
A component library and site redesign for a music retailer selling to individual players and school districts from the same storefront. We led design across the team and owned the system architecture.
- Design systems
- E‑commerce UX
- Front‑end
- Team lead
Extending a system somebody else wrote
Product design inside an established enterprise design system, for a national loyalty program with millions of members.
- Product UX
- Design systems
- Accessibility
Complex specs, one decision
Turning a spec‑heavy, expert‑dominated product category into a choice any golfer can make confidently, on a live product with the engineering team building it.
- Consumer product
- Brand expression
- Product UX
A glass recycler with a mascot
Name, identity, illustration, and the site for a local glass recycler up against a free alternative. The brand is funky and friendly on purpose: its mascot, Bottle Bud, is the part people remember and pass along, from a farmers market table to a Nextdoor post to the side of a truck. The pitch built on it won an Iowa business competition and $10,000.
- Brand identity
- Illustration
- Web
Nothing in that discipline yet.
Smaller pieces and side projects. A few were client work, most were self‑initiated, and several were designed and built end-to-end by one person.

Bookmark
A native iOS reading app for tracking books and sharing progress.

Booking flow
Digital product design, UX, and research for a national resort brand.

Nice Things Guide
Brand strategy, identity, and build for a place to champion beautiful things.

Exhibition collateral
Design and art direction for an international jeweler’s travelling exhibition.

Foundation identity
Logo and brand system for a foundation working in education, food, and emergency supply.

Community brand
Identity and motion for an online community of gamers.

Sticker & stamp packs
Illustration and packaging for a set of shipped iMessage sticker packs.

Modernist ballot design
A yearly self-initiated print piece for the 2025 Academy Awards.
Want the version with your project in it?
A brief isn’t necessary. A paragraph about the work and what’s blocking it is enough for us to say whether we’re the right studio, and we reply within one business day.